Meta-owned Instagram released a new feature called
"Instagram Notes"
on December 13
Many people are comparing a new feature on Instagram to the heyday of AIM (AOL instant messenger) away messages.
You can not send individual Notes — unless you only have one "close friend"
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Similar to Stories, Instagram
Notes vanish after 24 hours.
The feature allows you to send short messages to groups of your Instagram friends within limited characters.
"Instagram notes" can be utilized to market your goods, provide customer support, or simply maintain relationships with your audience.